Introduction

In today’s fast-paced business world, Artificial Intelligence (AI) has transformed from a futuristic concept into a fundamental part of our daily lives. Whether it’s personalised product recommendations on shopping sites, customer service chatbots, or advanced data analytics, AI is reshaping how we work, interact, and make decisions. A recent study shows that 77% of companies are already using or exploring AI to improve productivity, enhance customer experience, and reduce costs. However, this rapid adoption also raises essential questions: how does AI impact the workforce, what are its limits, and where do ethics come into play?

As AI becomes more pervasive, its influence stretches beyond simply technological advancements. It affects employees, who may feel uncertain about the future of their jobs, consumers, who are concerned about data privacy, and society as a whole, where ethical debates surrounding AI continue to grow. For example, a recent survey indicated that 60% of individuals are worried about data privacy issues related to AI, while businesses report a 30% increase in productivity through AI tools. These statistics reveal both the potential and the challenges of integrating AI responsibly.

The Artificial Intelligence Foundations Programme (AIFP) addresses these essential aspects of AI. Through modules that cover AI principles and categorisations, the value and limitations of AI, and its ethical considerations, this programme provides a solid foundation for individuals seeking to understand AI’s role in modern business. Participants will learn how to critically evaluate AI’s potential and limitations, making informed decisions that benefit both their organisations and society. By understanding AI’s impact and future trajectory, this programme empowers participants to navigate the complexities of AI with confidence and insight, preparing them to harness AI’s capabilities ethically and effectively.

Who is this course for?

Business leaders, managers, and strategists who seek to leverage AI for growth and innovation but may feel overwhelmed by its complexities. Data analysts and IT professionals aiming to deepen their understanding of AI’s strategic impact beyond technical execution. Consultants and project managers involved in AI-related projects, who need a holistic grasp of AI to guide clients effectively. This programme addresses their need for a foundational understanding, helping them confidently integrate AI into strategic planning and decision-making.